NEW YORK, September 9, 2019 – Comedy Central today announced the official name of the highly-anticipated, Awkwafina-led series: Awkwafina is Nora From Queens. The #1 brand in comedy also announced the slate of predominantly female and diverse directors for the 10-episode series: Emmy® Award-nominated actress/director Natasha Lyonne (Russian Doll), Lucia Aniello (Broad City), Jamie Babbit (But I’m a Cheerleader), The Daniels (Swiss Army Man), Steven Tsuchida (Younger) and Anu Valia (The Other Two). Currently in production in New York, Awkwafina is Nora From Queens is slated to premiere on Comedy Central in January 2020.
Starring one of the hottest names in Hollywood, Awkwafina is Nora From Queens is a half-hour scripted comedy loosely based on Awkwafina’s (Nora Lum) real life growing up in Flushing. Raised by her Dad (BD Wong) and Grandma (Lori Tan Chinn) alongside her cousin (Bowen Yang), Nora leans on her family as she navigates life and young adulthood in outer borough-NYC.
Awkwafina is Nora From Queens is executive produced by Nora Lum, Karey Dornetto, Lucia Aniello, Teresa Hsiao, Peter Principato and Itay Reiss of Artists First. Sarah Babineau and Rachel Olson are the Executives in Charge of Production for Comedy Central. For the latest updates and content, follow the show on Instagram @NoraFromQueens.
The #1 brand in comedy recorded a strong quarter of ratings growth for Q2 2019, driven by the brand’s core, young male demos. Among M18-34, ratings jumped +12%, Comedy Central’s biggest year-over-year growth in that demo since 2014. For P18-34, Comedy Central ratings increased +6%, the second straight quarter that the brand posted growth in the demo. It’s the first time since 2014 that the brand grew ratings year over year in consecutive quarters. Driven by strong growth from primetime originals and late-night flagship The Daily Show with Trevor Noah, Comedy Central also recorded its best quarter ever with 1.7 billion social streams, up +30% versus the same quarter last year.
In addition to ratings success, Comedy Central receives critical acclaim from its premium scripted series, late night programming, animated series, sketch-comedy series and docu-series, including South Park, The Daily Show with Trevor Noah, Lights Out with David Spade, Drunk History, Tosh.0, Broad City, South Side, The Other Two, Corporate, Alternatino with Arturo Castro, and The Jim Jefferies Show, among others. Looking ahead, Comedy Central has a stacked slate that will feature new and returning series including scripted comedies Awkwafina is Nora From Queens and Robbie. Additionally, Comedy Central holds talent deals with Trevor Noah, Abbi Jacobson and Ilana Glazer, Anthony Jeselnik Jim Jefferies, Roy Wood Jr., Chris Distefano, and Al Madrigal.
Comedy Central gives audiences access to a world of super funny, personally relatable, culturally relevant, and provocative comedy that tells the funny truths of life, every day and everywhere. From award-winning late-night, scripted and animated series to stand-up specials, short-form and sketch, Comedy Central has it all. A subsidiary of Viacom Inc., Comedy Central is available to more than 300 million households in over 150 countries across the globe. For up-to-the-minute and archival press information and photographs visit Comedy Central’s press site at press.cc.com and follow us on Twitter at @ComedyCentralPR for the latest in breaking news updates, behind-the-scenes information and photos.